Recording Studio Business Plan Template

Competitive Analysis

Direct and Indirect Competitors

Benji’s Beats Recording Studio will face competition from other companies with similar business profiles. A description of each competitor company is below.

11th Street Recording Studios

11th Street Studios is a high-end recording studio in Atlanta offering professional audio engineering and mixing services to both major and independent record labels in the music industry. They are one of Atlanta’s premiere recording studios. They provide top quality work in a private, comfortable, and creative environment. Established in 2006, they are currently celebrating their 13th year in business.

Their 2-level, 7,000 square foot music production facility houses six separate private recording studios to choose from. 11th Street’s high-end equipment includes an array of MacPros, Pro Tools 11, plugins, UAD-2 equipment, Apogee conversion, high-end microphones, Bryston amps,etc. Their professional, educated, and trained experienced staff is trained to assist in the process of recording. 11st Street Studios offers flexible rates as well.

Their genres include pop, R&B, Hip Hop, Gospel, Jazz, Rock, Country, Folk, Reggae, Soca, Latin, EDM, and World music. Their versatility enables them to service mainstream to underground, major labels, and independents.

Parhelion Recording Studios

Parhelion Recording Studios is a new breed of music studio for today’s modern needs and the way engineers now work. They are a hybrid of digital and analog. They embrace digital recording and the new ways it has opened up producing and creating music, while using new and vintage analog gear and microphones to shape the desired sounds.

Parhelion Recording Studios currently offers the following services in Atlanta:

  • Recording
  • Mixing
  • Music production
  • Mastering

They currently have three rooms in operation. Each one offers different setups and room sizes for the clients’ specific needs and budget. They also have an extensive collection of some of the best analog and digital recording equipment the industry has to offer.  This includes everything from top of the line DAW, converters, microphones, preamps and other outboard gear. The studios are all Mogami wired and provide the cleanest, purest signal path from source to recorder.

Along with the recording gear Parhelion also has a nice collection of new and vintage keyboards, drum machines, guitar pedals, amplifiers, and other instruments and obscure toys for you to get creative with.

Atlanta’s Best Sound Studio

Atlanta’s Best Sound Studio is a recording studio/artists development center located in Atlanta, Georgia. They are Atlanta’s first touchscreen recording studio. They’ve worked with many award-winning projects with top artists and brands.

They have rooms starting as low as $35/hour without an engineer and $60/hour with an engineer. aBs Studios works with artists of all levels to improve their craft and brand awareness. Their quality standards apply to service, technical expertise, and advice. Their dedicated employees are happy to assist with know-how and experience on the entertainment industry path. aBs provides the following services to its clients:

  • Recording
  • Artists development/management
  • Music publishing
  • Artist friendly rates

Competitive Advantage

Benji’s Beats Recording Studio will be able to offer the following advantages over their competition:

  • Friendly, knowledgeable, and highly qualified team of sound mixing professionals and engineers to produce high-quality sound content for each client.
  • Best rates in the market – Benji’s Beats Recording Studio will work with clients of all backgrounds and income levels to put together a payment scenario that is suitable for everyone.
  • State-of-the-art sound production equipment. Benji’s Beats Recording Studio will be the most modern and high-tech recording studio in the area.

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