Ecommerce Business Plan

An ecommerce business plan is a plan to start and/or grow your ecommerce business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can easily complete your ecommerce business plan using our Ecommerce Business Plan Template here.

An Ecommerce business can really be anything that is able to be sold on the internet. Ecommerce companies range from virtual clothing websites, furniture store websites, electronic devices and accessories, toy stores, etc. These companies can have a warehouse where they store and ship their own inventory or utilize a dropshipper who is a third party company who receives the order straight from the website, fulfills the order, and ships directly to the consumer.

The primary source of revenue for an ecommerce company is the products that are sold on the website.

The key expenses for an ecommerce company are the costs to maintain a warehouse and shipping costs. There are also payroll costs that need to be factored in for the personnel who will be handling all product fulfillment and shipments. If utilizing a dropshipper, a key expense is the fees that will need to be paid to the dropshipper for fulfilling the orders and shipping directly to the consumers.

Ecommerce businesses are most likely to receive funding from banks. Typically you will find a local bank and present your business plan to them. A major source of funding for an ecommerce business are angel investors, crowdfunding, or funding from friends and/or associates.