Furniture Store Business Plan Template

Written by Dave Lavinsky

Furniture Store Business Company Overview

Who is Modern Mode Furniture Store?

Modern Mode Furniture Store is a newly established furniture retail store focusing on modern and trendy furniture for the stylish individual. It is located in Seattle, Washington and will carry products from choice modern furniture designers and warehouses. Some of the furniture will come from overseas (Japan and Sweden).

Modern Mode Furniture Store will be owned by Richard DeBluff, an area entrepreneur with a keen eye for quality craftsmanship and minimalist design. For the past five years, he has worked at Copenhagen in Arizona as a salesman and interior decorator. Upon returning to his hometown of Seattle, Richard has recognized that while there are a handful of quality furniture stores in Seattle, there are not very many quality modern furniture stores that offer unique designs and furnishings for reasonable prices. Richard found out that lots of his friends and customers were purchasing modern furniture online, but would’ve preferred to visit a showroom where they can touch and feel the quality to make sure they are placing their investment in a solid piece of furniture.

Modern Mode Furniture Store will carry quality pieces of modern-designed furniture that are moderately priced and will last for years. Whatever room you are outfitting, Modern Mode Furniture Store will have something for you.


Modern Mode Furniture Store History

Modern Mode Furniture Store will be owned and operated by Richard DeBluff, a local interior designer and furniture salesman that has a knack for minimalist, modern design. Richard has worked at Copenhagen Furniture Store for the past five years and has noticed that there are not a lot of quality, modern furniture stores in the area. He began researching well respected and reasonably priced furniture distributors and has decided on five to open his furniture store with. There are two Japanese manufacturers, one Swedish manufacturer, and two that are located in the United States. Upon doing extensive research, Richard found that much of the younger generation who are now working professionals purchase their modern furniture online, but would prefer to visit an actual store or warehouse so they can see and feel the furniture before making a purchase.

Since incorporation, Modern Mode Furniture Store has achieved the following milestones:

  • Located the store location and signed a Letter of Intent with the property management company.
  • Registered Modern Mode Furniture, LLC to do business in the state of Washington.
  • Contacted five furniture distributors and have soft agreements in place for the shipment and distribution of their products.
  • Started working with an advertising company to develop brand image.

Modern Mode Furniture Store Products

Modern Mode Furniture Store will sell the following products:

  • Living Room Furniture
  • Bedroom Furniture
  • Dining Room Furniture
  • Office Furniture
  • Outdoor
  • Art & Accessories