Window Tinting Business Plan Template

Written by Dave Lavinsky

Window Tinting Business Plan

You’ve come to the right place to create your Window Tinting business plan.

We have helped over 1,000 entrepreneurs and business owners create business plans and many have used them to start or grow their Window Tinting businesses.

Below is a template to help you create each section of your Window Tinting business plan.

Executive Summary

Business Overview

The Tint Shop is a startup Window Tinting business based in Phoenix, AZ. The company was founded by Brent Scott, a serial entrepreneur in the construction sector. Brent has a knack for recognizing opportunities for niche construction services, and has turned his considerable experience to establishing a Window Tinting business. The combination of his experience and knowledge positions him to succeed. What’s more, he is well-connected in the construction sector, where his reputation has prompted verbal commitments from two large building construction firms to use The Tint Shop for new construction when needed.

The Tint Shop will offer the application of a range of decorative and protective films on building windows. Whether the project consists of a small store front or a multi-story building, The Tint Shop provides top-quality services with consistent attention to detail and a focus on customer service.

 

Product Offering

The Tint Shop offers the following services:

  • Decorative film
  • Privacy film
  • Solar/UV protection film
  • Heat reflecting film
  • Anti-graffiti film
  • Safety / security film

 

Customer Focus

The Tint Shop will serve building construction contractors, commercial building owners, and homeowners throughout the greater Phoenix area.

 

Management Team

The Tint Shop will be owned and operated by Brent Scott. Brent graduated from University of Arizona with a degree in Business Administration. He has started and successfully exited eight companies thus far, all in the construction sector, so he is no stranger to the complexities of the industry.

Brent has recruited Dante Blunck as his right-hand man (Operations Director). Dante has 10 years’ experience in window installation, and will oversee the tinting crew(s). Dante will be pivotal to the company’s growth, as his knowledge and experience will allow Brent to concentrate on executive duties while having confidence in the quality of the work being performed.

 

Success Factors

The Tint Shop will be able to achieve success by offering the following competitive advantages:

  • Friendly, knowledgeable, and highly qualified owner
  • Tint installation will be performed by a hand-picked team
  • Provides a complete range of tinting options at competitive prices
  • The Tint Shop has very little competition in the area. That, coupled with the owner’s extensive connections, indicates there is significant opportunity for success

 

Financial Highlights

The Tint Shop is seeking $57,000 in debt financing to launch its Window Tinting business operation. The funding will be dedicated towards procuring a work van, film inventory and supplies, and payroll of the staff until the firm reaches break even. The breakout of the funding is below:

  • Used Cargo Van: $25,000
  • Equipment, supplies, and materials: $20,000
  • Marketing costs: $2,000
  • Working capital: $10,000

The following graph below outlines the pro forma financial projections for The Tint Shop.

The Tint Shop Pro Forma Financial Projections

 

Company Overview

Who is The Tint Shop?

The Tint Shop is a startup Window Tinting business based in Phoenix, AZ. The company was founded by Brent Scott, a serial entrepreneur in the construction sector. Brent has a knack for recognizing opportunities for niche construction services, and has turned his considerable experience to establishing a Window Tinting business. The combination of his experience and knowledge positions him to succeed. What’s more, he is well-connected in the construction sector, where his reputation has prompted verbal commitments from two large building construction firms to use The Tint Shop for new construction when needed.

 
The Tint Shop will offer the application of a range of decorative and protective films on building windows. Whether the project consists of a small store front or a multi-story building, The Tint Shop provides top-quality services with consistent attention to detail and a focus on customer service.

 

The Tint Shop History

The Tint Shop is owned and operated by Brent Scott. Brent graduated from University of Arizona with a degree in Business Administration. He has started and successfully exited eight companies thus far, all in the construction sector, so he is no stranger to the complexities of the industry.

Brent has been an entrepreneur since before his graduation from UA. He has started a handful of small businesses in the construction sector. This experience has given him deep understanding of how to run a successful start-up. Furthermore, Brent is known by developers throughout the Phoenix area as a knowledgeable and reliable contractor. He has leveraged this reputation to enter into verbal agreements with two large construction firms, to act as their tinting contractor of choice.

Since incorporation, The Tint Shop has achieved the following milestones:

  • Registered The Tint Shop, LLC to transact business in the state of Arizona.
  • Located a used mobile cargo van and signed a letter of intent to purchase it
  • Secured the required licensing.
  • Entered into verbal agreements with key contacts within the construction sector.

 

The Tint Shop Services

The Tint Shop will provide the following products and services for buildings with windows:

  • Decorative film
  • Privacy film
  • Solar/UV protection film
  • Heat reflecting film
  • Anti-graffiti film
  • Safety / security film

 

Industry Analysis

The Window Tinting industry in the United States has exhibited stagnant growth in recent years, but is expected to grow at a more rapid pace through 2030. The global market size was estimated at USD 11.04 billion in 2022 and is projected to grow at a compound annual growth rate (CAGR) of 5.3% from 2023 to 2030. This growth is primarily driven by an increasing demand for energy-efficient window films.

The industry’s growth is driven by several factors:

  • Energy Efficiency: Window films are capable of reducing up to 85% of the heat from the sun, providing 99% rejection of ultraviolet light, and reducing 95% of the glare. High-performance films can filter 50 to 75% of solar heat transfer into the building, significantly reducing the operating costs of most commercial buildings, especially during the summer months
  • Technological Advancement: Innovations in the industry, such as the introduction of films with improved color and shades to match the aesthetic requirements of customers, are also contributing to the industry’s growth.
  • Consumer Awareness: Consumer awareness regarding the sustainability and price of window films, coupled with growing environmental awareness regarding carbon dioxide emissions and improving energy efficiency, is expected to drive the market over the forecast years.

Trends within the industry include:

  • Colors: New films with improved color and shades to match customers’ aesthetic preferences are becoming more readily available.
  • Acquisitions: Leading companies are strategically acquiring small-scale players to expand their product portfolio & distribution network.
  • Automotive Applications: The use of window films for automotive applications has become one of the top aftermarket products in the industry.
  • Innovation: A low emissivity (Low-E) film helps buildings to retain heat during the winter season. It uses special metallic coatings, which block infrared and ultraviolet rays and allows maximum visible light to prevent fading of interiors in residential and commercial buildings.

 

Customer Analysis

Demographic Profile of Target Market

The Tint Shop will target developers, building owners, and homeowners throughout the Phoenix metro area.

 

Customer Segmentation

The Tint Shop will primarily target the following customer profiles:

  • Commercial property developers
  • Residential property developers
  • Existing commercial buildings
  • Existing municipal buildings
  • Homeowners
  • Interior designers

 

Competitive Analysis

Direct and Indirect Competitors

While local competition is limited, The Tint Shop will face competition from similar companies in the area, such as:

 

First Class Tinting Company

Established in 2020, First Class Tinting Company is a family-owned business offering auto, home, and business window tinting. The company uses computer-cut film to ensure an exact fit. Pricing varies by project size, options chosen, and/or application type.

 

Window Films of Phoenix

With 22 years’ experience in the industry, Window Films of Phoenix is a family-owned window tinting company providing high quality window film at a competitive price. Since its inception, it has served nearly 40,000 customers.
Services provided by Window Films of Phoenix include automotive tinting, automotive paint protection, residential window tinting, and commercial window tinting.

 

TipTop Window Tinting

Established in 1986, TipTop Window Tinting provides window tinting services using high quality products combined with superior customer service and pricing. The company partners with American Standard Window Film (an Erickson International division), to provide Residential, Commercial, and Automobile ceramic window tint applications and installations. In addition, all auto and residential customers are provided a lifetime warranty on window film and installations.

 

Competitive Advantage

The Tint Shop enjoys the following competitive advantages:

  • Friendly, knowledgeable, and experienced team focused on providing a stellar customer experience.
  • Crews are deployed in a timely fashion, guaranteeing a rapid turnaround time for most projects.
  • Comprehensive tinting products that offer customization to precise needs of each building owner.
  • The Tint Shop offers a competitive pricing structure.

 

Marketing Plan

Brand & Value Proposition

The Tint Shop will offer the unique value proposition to its customers:

  • Well trained team of window tinting contractors that provide timely services, with a focus on having the highest customer satisfaction.
  • The Tint Shop provides a broad range of the latest in window film products, at competitive prices

 

Promotions Strategy

The promotions strategy for The Tint Shop is as follows:

Online Presence and Digital Marketing

  • The Tint Shop will establish a strong online presence, which will include creating a professional website and being active on social media platforms.
  • The shop will regularly post about their services, customer testimonials, and the benefits of window tinting.
  • The Tint Shop will use paid advertising (Google Ads and/or social media ads) to reach a larger audience.

Search Engine Optimization

  • The Tint Shop will work to optimize its website for local search engine optimization (SEO) so that the business will appear in local search results when potential customers are looking for window tinting services in the area.
  • The Tint Shop will register on Google My Business, so that the business will appear in local search results and on Google Maps.

Partnerships and Community Engagement

  • The Tint Shop will partner with real estate agencies, interior designers, and construction companies for customer referrals.
  • The shop will sponsor local events, participate in trade shows, and join local business associations.

Educational Content

  • The Tint Shop will create a variety of educational content – such as blog posts and videos – about the benefits of window tinting. This will help to inform potential customers as well as establishing the company as an authority in the field.

 

Pricing

The Tint Shop’s pricing will be moderate, but the clinic will not turn any patient away for financial reasons. The clinic receives grants and donations, which allows it to provide free and low-cost care to those in need.

 

Operations Plan

The following will be the operations plan for The Tint Shop.
Operation Functions:

  • Brent Scott will be the point of contact for all potential customers, and will handle bidding when necessary, and all sales functions.
  • Bookkeeping and administrative tasks such as appointment setting will be handled by Priscilla Scott, Brent’s wife.
  • Worksite operations will be led by tinting veteran, Dante Blunck, who will oversee the tinting crew(s).

 

Milestones:

The Tint Shop will have the following milestones complete in the next six months.

  • 5/1/202X – Finalize purchase of Cargo Van
  • 6/1/202X – Finalize initial service contracts or submit initial bids
  • 615/202X – Finalize the purchase of all necessary supplies and equipment
  • 8/1/202X – Begin scheduling the first jobs

 

Management Team

The Tint Shop will be owned and operated by Brent Scott. Brent graduated from University of Arizona with a degree in Business Administration. He has started and successfully exited eight companies thus far, all in the construction sector, so he is no stranger to the complexities of the industry.

Brent has recruited Dante Blunck as his right-hand man (Operations Director). Dante has 10 years’ experience in window installation, and will oversee the tinting crew(s). Dante will be pivotal to the company’s growth, as his knowledge and experience will allow Brent to concentrate on executive duties while having confidence in the quality of the work being performed.

 

Financial Plan

Key Revenue & Costs

The revenue drivers for The Tint Shop will largely rely on residential and commercial customers, who will purchase window tinting.

The cost drivers will be the overhead costs required to procure supplies. The greatest expense will be payroll.

 

Funding Requirements and Use of Funds

The Tint Shop is seeking $57,000 in debt financing to launch its Window Tinting business operation. The funding will be dedicated towards procuring a work van, film inventory and supplies, and payroll of the staff until the firm reaches break even. The breakout of the funding is below:

  • Used Cargo Van: $25,000
  • Equipment, supplies, and materials: $20,000
  • Marketing costs: $2,000
  • Working capital: $10,000

 

Key Assumptions

The following outlines the key assumptions required to achieve the revenue and cost numbers in the financials and to pay off the startup business loan.

  • Pricing Model: The revenue projections are based on the price per project
  • Job Volume: The estimated number of jobs the company can complete each day, week, or month is based on factors such as the level of demand in the service area.
  • Insurance and Liability: The cost of insurance coverage for any potential liabilities have been included.
  • Technology and Equipment: The Tint Shop has estimated the costs associated with technology, equipment, and software necessary for keeping up to date with current products and installation methods.

 

Financial Projections

Income Statement
FY 1FY 2FY 3FY 4FY 5
Revenues
Total Revenues$360,000$793,728$875,006$964,606$1,063,382
Expenses & Costs
Cost of goods sold$64,800$142,871$157,501$173,629$191,409
Lease$50,000$51,250$52,531$53,845$55,191
Marketing$10,000$8,000$8,000$8,000$8,000
Salaries$157,015$214,030$235,968$247,766$260,155
Initial expenditure$10,000$0$0$0$0
Total Expenses & Costs$291,815$416,151$454,000$483,240$514,754
EBITDA$68,185 $377,577 $421,005 $481,366 $548,628
Depreciation$27,160$27,160 $27,160 $27,160 $27,160
EBIT$41,025 $350,417 $393,845$454,206$521,468
Interest$23,462$20,529 $17,596 $14,664 $11,731
PRETAX INCOME$17,563 $329,888 $376,249 $439,543 $509,737
Net Operating Loss$0$0$0$0$0
Use of Net Operating Loss$0$0$0$0$0
Taxable Income$17,563$329,888$376,249$439,543$509,737
Income Tax Expense$6,147$115,461$131,687$153,840$178,408
NET INCOME$11,416 $214,427 $244,562 $285,703 $331,329
Balance Sheet
FY 1FY 2FY 3FY 4FY 5
ASSETS
Cash$154,257$348,760$573,195$838,550$1,149,286
Accounts receivable$0$0$0$0$0
Inventory$30,000$33,072$36,459$40,192$44,308
Total Current Assets$184,257$381,832$609,654$878,742$1,193,594
Fixed assets$180,950$180,950$180,950$180,950$180,950
Depreciation$27,160$54,320$81,480$108,640 $135,800
Net fixed assets$153,790 $126,630 $99,470 $72,310 $45,150
TOTAL ASSETS$338,047$508,462$709,124$951,052$1,238,744
LIABILITIES & EQUITY
Debt$315,831$270,713$225,594$180,475 $135,356
Accounts payable$10,800$11,906$13,125$14,469 $15,951
Total Liability$326,631 $282,618 $238,719 $194,944 $151,307
Share Capital$0$0$0$0$0
Retained earnings$11,416 $225,843 $470,405 $756,108$1,087,437
Total Equity$11,416$225,843$470,405$756,108$1,087,437
TOTAL LIABILITIES & EQUITY$338,047$508,462$709,124$951,052$1,238,744
Cash Flow Statement
FY 1FY 2FY 3FY 4FY 5
CASH FLOW FROM OPERATIONS
Net Income (Loss)$11,416 $214,427 $244,562 $285,703$331,329
Change in working capital($19,200)($1,966)($2,167)($2,389)($2,634)
Depreciation$27,160 $27,160 $27,160 $27,160 $27,160
Net Cash Flow from Operations$19,376 $239,621 $269,554 $310,473 $355,855
CASH FLOW FROM INVESTMENTS
Investment($180,950)$0$0$0$0
Net Cash Flow from Investments($180,950)$0$0$0$0
CASH FLOW FROM FINANCING
Cash from equity$0$0$0$0$0
Cash from debt$315,831 ($45,119)($45,119)($45,119)($45,119)
Net Cash Flow from Financing$315,831 ($45,119)($45,119)($45,119)($45,119)
Net Cash Flow$154,257$194,502 $224,436 $265,355$310,736
Cash at Beginning of Period$0$154,257$348,760$573,195$838,550
Cash at End of Period$154,257$348,760$573,195$838,550$1,149,286


Window Tinting Business Plan FAQs

A window tinting business plan is a plan to start and/or grow your window tinting business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.
You can easily complete your Window Tinting business plan using our Window Tinting Business Plan Template here.

There are a number of different kinds of window tinting businesses, some examples include: On-site window tinting, Mobile window tinting, Residential/commercial window tinting, and Window tinting franchise.

Window Tinting businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.

Starting a window tinting business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.
1. Develop A Window Tinting Business Plan - The first step in starting a business is to create a detailed window tinting business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast.
2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your window tinting business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your window tinting business is in compliance with local laws.
3. Register Your Window Tinting Business - Once you have chosen a legal structure, the next step is to register your window tinting business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws.
4. Identify Financing Options - It’s likely that you’ll need some capital to start your window tinting business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms.
5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations.
6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events.
7. Acquire Necessary Window Tinting Equipment & Supplies - In order to start your window tinting business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation.
8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your window tinting business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising.